Today’s world is characterized as being VUCA - volatile, uncertain, complex and ambiguous. Because of this new and unpredictable environment, it is almost impossible to predict threats or opportunities - at the same time, the potential for disruption is very high. VUCA was a term originally coined in the late 1990 to describe a strategic leadership environment. This already hints at the hidden advantages of this seemingly out-of-reach environment. What is VUCA really about and how can organizations and leaders adapt to it? In the following blogpost, we will consider what VUCA can and cannot bring to the table, and give some tips about how to make VUCA work for you through strategic management.
Now more than ever, companies are relying on digital services like social media and blogs to conduct business and engage in customer service. With networking services like LinkedIn and Twitter as microblogging, even employees and potential employees are expected to have some digital presence to help them simultaneously stand out as unique while also promoting the company. But more importantly, according to a 2018 report from the Pew Research Center, around 70% of Americans use social media on a regular basis (A. Smith & Anderson, 2018), a resource, which, if targeted correctly, can be a boon for companies to find new consumers while also strengthening current relationships. This blog post provides you with evidence-based practices from social science on how to manage paracrisis in the digital age.
Concepts like efficiency vs. creativity or stability vs. flexibility are deeply engraved in our vocabulary as opposites rather than synergies. A similar contrast is the distinction between startups and companies. While startups amid current debates about disruptive innovations, digitalization, and industry 4.0 are generally associated with speed and agility, terms like bureaucracy and heaviness come to mind when we are thinking about companies
Begriffe wie Effizienz versus Kreativität oder Stabilität versus Flexibilität haben sich in unserem Wortschatz eher als Gegensätze als Synergien festgesetzt. Ein ähnlicher Gegensatz ist die Unterscheidung zwischen Startup und Unternehmen. Während wir Startups vor dem Hintergrund der aktuellen Diskussion über disruptive Innovationen, Digitalisierung und Industrie 4.0 eher mit Schnelligkeit und Agilität verbinden, neigen wir bei Unternehmen eher zu Begriffen wie Behäbigkeit und Bürokratie.