Apprehension or motivation to defend attitudes? Exploring the underlying threat mechanism in inoculation-induced resistance to persuasion

  • Management Learning
  • Apprehension or motivation to defend attitudes? Exploring the underlying threat mechanism in inoculation-induced resistance to persuasion
TitelApprehension or motivation to defend attitudes? Exploring the underlying threat mechanism in inoculation-induced resistance to persuasion
Publication TypeJournal Article
Year of Publication2017
AuthorsBanas, J. A., & Richards A. S.
JournalCommunication Monographs
Volume84
Issue2
Pagination164 - 178
Date PublishedMar-04-2017
ISSN0363-7751
URLhttps://www.researchgate.net/publication/316321012_Apprehension_or_motivation_to_defend_attitudes_Exploring_the_underlying_threat_mechanism_in_inoculation-induced_resistance_to_persuasion
DOI10.1080/03637751.2017.1307999
Short TitleCommunication Monographs

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